BRAND DESIGN / 2021
USB-STICK
A compact data storage device shaped by Husqvarna’s distinctive design language.
01 / OVERVIEW
A USB stick designed for Husqvarna, combining everyday functionality with the distinctive design language of the brand. Inspired by the geometric forms and characteristic “CUT” found in the Vitpilen models and Aero Concept, the project explores how Husqvarna’s visual identity can be translated into a small everyday object.
BASIC INFORMATION
2021
Product Design
Sketching, Photoshop,
Rhino, Keyshot
02 / SKETCH IDEATION
03 / 3D-MODEL
04 / FINAL
From the first line to the finished form.
This project explores a radical interpretation of electric motorcycle design, combining sharp geometric surfaces with a minimalist architectural aesthetic. The vehicle was developed around the battery pack as the central structural element, resulting in a compact and highly integrated form language.
06 / FINAL CONCEPT
Translating Husqvarna’s motorcycle DNA into an everyday object.
The final concept features a simple, geometric body inspired by the Vitpilen design language. A distinctive “CUT” separates the body from the cap, creating a clear visual break while giving the product its characteristic Husqvarna identity. The USB-C connector further enhances the functionality and contemporary feel of the design.
Let’s make something purposeful.